Good business writing is clear, concise, and compelling. In this interactive program, we will explore the timeless lessons from On Writing Well by William Zinsser, tailored to the needs of today’s professionals. From eliminating jargon and clutter to crafting messages with precision and personality and polishing AI-generated first drafts, you will learn techniques to make your writing stand out in emails, reports, proposals, and presentations.
Course ID: NSBWAI
Next Steps in Writing – Business Writing in an AI World
Learning Objectives
- Apply writing and communication skills in a business world developing higher standards and shorter attention spans.
- Determine when to summarize and when to add more detail based on the audience’s needs.
- Compare methods to reduce clutter and create concise, clear writing.
- Differentiate when to adjust the tone and voice of AI-generated text. While the quality of AI-generated copy is improving, the touch of the human hand is still needed for good writing.
Major Topics
Key takeaways include:
- Clarity Over Complexity: Say more with less by stripping unnecessary words.
- Understanding Your Audience: Adjust tone and structure for maximum impact.
- The Art of Simplicity: Why simplicity always wins over flowery language.
- Practical Editing Techniques: Tools and tips to polish your work for professional excellence. Through engaging discussions, hands-on exercises, and real-world examples, this session equips you with essential skills for communicating confidently in any business setting.
Advanced Preparations
None
Who Should Attend
Anyone involved in the creation of written material in any form.
Fields of Study
Personal DevelopmentPrerequisites
Should be involved in the creation of written material in any form.