Course ID: MMPSL

Mastering the Most Powerful Skill You Can Learn: Connecting to and Engaging with Your Clients Using Stories

Are you creating a true human connection with your clients? You have one chance to take your client by the hand and lead them down the road to your message. Your clients are quietly crying out to you… show me you care. Sometimes, these ideas need to be felt and heard. Nothing shows you care more than a well crafted story.

Learning Objectives
  • Use stories to convert the facts we encounter into a more memorable and meaningful experience for your clients
  • Craft stories that will compel your clients to change the way they feel, the way they think and even the way they behave
  • Use a 5 point checklist to structure your story

Major Topics
  • How to have fun and demonstrate your authentic passion
  • Structure stories that are easy to understand, easy to follow and hard to forget
  • Use stories as an effective and sustainable way to grow your business
  • Use stories to spark excitement and enthusiasm
  • Use stories to differentiate yourself from their competition
  • Use three words to make your stories more relatable

Who Should Attend

Professionals and business owners wishing to build and grow their business

Fields of Study
Communications and Marketing



Business Learning Institute

CPE Credits


This course is available for your group as:


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