“First Break All the Rules”: Employee Engagement and Retention

A landmark book by Marcus Buckingham, “First, Break All the Rules,” reshaped the business language of a generation. All managers and leaders aspiring to be great should have an understanding of the work behind this book, and the lessons available for all to learn. The impact of this knowledge is deep and far-reaching.

Learning Objectives
  • Understand the Gallup studies behind the title
  • Discuss what great managers do differently
  • Know the difference between “satisfaction” and “engagement”
  • Recognize how engagement affects employee retention

Major Topics
  • Review of the Gallup studies and results
  • Review and discussion/explanation of the “Gallup 10” employee satisfaction questions used in many surveys today
  • Definitions of satisfaction, engagement, retention and impact of each on organizational performance

Who Should Attend

Managers and Leaders

Fields of Study
Personnel/Human Resources



Business Learning Institute

CPE Credits


This course is available for your group as:


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